Yup it’s in! My first read finished week 1 of  my 44bookschallenge. Its as titled above & by Tom Fishbourne who also wrote ‘The Marketoonist’ Not surprising my first is one on brands. It’s a collector’s piece on marketing & agencies but I guess Guy Kawasaki’s comment says it all bout the book – ‘Laugh & learn at the same time BTW if you don’t then you are clueless and this book is all about you’